Learning Center

Lets shed a little light on content marketing, content management – the importance of it and why every small business any business should be looking into it and investing some time and resources into getting it right. Then, lets look at the objective and strategy so you can use your time wisely. Content marketing is Read More

Most people know that SEO stands for search engine optimization and they think about keywords for their business industry and want to rank high for those key words. That is logical to the average business owner, and yes, rankings are important, but it is an outdated approach to SEO because it is entirely unfocused. SEO Read More

The fact that this is slightly complicated is good news because if it was super easy, everyone would be doing it correctly and you would have no advantage. Take 10-15 minutes to understand the objectives and get ahead of competitors that won’t spend the time. It is worth it! If you’re a small business owner Read More

1) Content is king. Ok, this phrase has been way over used, but it still holds a lot of truth. The more relevant content your site has, the more Google likes it! Be sure not to copy and paste content from other places on the web. Your content must be original and relevant. In other Read More

Search Engine Optimization has many angles. In other words, there are many ways to skin that cat! Here are 5 things you can do right away that Google loves and should give your site a nice boost without costing you a penny! 1. Start a Blog or Learning Center. Yes, start writing about your business! Read More

A very important part of online success is making sure your online reputation is managed properly. No business can ever please every customer and angry customers can be very eager to make sure others know about their experience. An unhappy customer is much more likely to spread the pain than a satisfied customer is to Read More

Despite what others may tell you, there are really only two ways to increase lead generation on a website. Increase Traffic (But not just any traffic… more on this later) Increase Conversion Percentage I know this sounds simple and, in truth, it isn’t complicated. However, just because cooking pancakes is simple, that doesn’t mean that Read More

Getting your company online is easy. Growing your company online is another story altogether! There are many free website companies online to choose from. It seems a new way to get your business online for free pops up every other day. There is also an endless supply of nieces and nephews or college students who Read More

I am always amazed at how many businesses not only have “Reviews” or “Testimonials” missing as a main button in their website navigation, but have zero testimonials on their website altogether. This is a big mistake for obvious reasons as well as some reasons many businesses have not considered. If you don’t have this feature Read More